Hi, I’m Lauren—a creative leader who builds brands through emotional storytelling and operational excellence. With a background in art direction and 20+ years of agency and in-house experience across insurance, telecom, CPG, finance, fashion, food, and pharma, I’ve launched 30+ national campaigns, helped Guardian's Group Benefits business and Lean Cuisine reach the billion‑dollar mark, and earned recognition from Clios and Cannes.
Today I run Social & Video at Guardian, where I’ve modernized production (smarter briefs, clear roles, tighter workflows), scaled in‑house capabilities, and plugged AI into the process to deliver speed, savings, and best‑in‑class creative. While I lead the team, I'm forever a creator—rolling up my sleeves to concept and craft right alongside. The outcome: award wins and performance that moves the needle.
I’m at my best mentoring teams, amplifying great ideas, and creating a high‑trust environment where designers, art directors, writers, editors, animators, and producers do the strongest work of their careers. If the brief calls for work that’s beautiful, useful, and undeniably human—let’s make it. If it doesn’t, well then we’ll fix it! Say hello at
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Where I've been
Brands I've helped
2023-PRESENT
Guardian Life (In-house creative agency)
Social & Video Creative Lead
2008-2023
Freelance at FunWorks, Klick Health, Xfinity Creative, JWT, Burns Group, Boomagers...
Creative Director / Senior Art Director
2005-2008
Euro RSCG NY
Senior Art Director
2004-2005
McCann Ericson NY
Senior Art Director
2003-2004
Lowe NY
Art Director
2001-2003
Bozell NY
Art Director
Education
1999-2001
Portfolio Center
Atlanta, GA
Guardian
Verizon Wireless
XFinity
Stouffer's
Lean Cuisine
Nurtec ODT
Chapstick
Suave
Wendy's
Electrasol
Mastercard
Benjamin Moore
Airwick
Frank's Red Hot
Yellowtail
Always
Band-Aid
Biore
Veet
ProNutrients
Skinny Cow
Honey Bunches of Oats
Emergen-C
Columbia Business School
Charles Schwab
Carnation
Match.com
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917.282.4076
1995-1999
Lehigh University
BS in Marketing, Graphic Design